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The Proposal
Real customer video, honest reviews, and ad-focused content, built around James & the Giant Peach and the Bathroom Retreat kit, for Bower Collective right now.
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ProposalReal customer video, honest reviews, and ad-focused content, built around James & the Giant Peach and the Bathroom Retreat kit, for Bower Collective right now.
Collect a steady supply of video content for paid ads: real customers, in real kitchens and bathrooms, using the product the way your next customer actually will.
Video reviews filmed at home: limescale before-and-afters, hand wash in daily use, the loo cleaner actually being used. Covers James & the Giant Peach and the Bathroom Retreat kit or any other product.
You launch new creative every week to keep the algorithm fed. This gives you a rolling supply of reviewer footage, matched to your core 30–50 female audience, with full usage rights for Meta.
Natrie ran the same kind of all-purpose cleaner challenge with us. These are unedited, real customer reviews. Tap the speaker to hear them.
A steady stream of real customer videos, sourced and delivered without any of the legwork.
Real reviewers matched to your core customer profile (women aged 30–50), reviewing James & the Giant Peach and the Bathroom Retreat kit at home.
Month one sets the challenge brief and collects reviews; results are assessed together before deciding on a longer three-month plan.
Reviewers film and edit; captions are left to your team. Every review is licensed for Meta paid media, uncapped on spend, excluding TV.
Three steps from brief to first reviews in your dashboard.
We work together to scope the challenge for James & the Giant Peach and the Bathroom Retreat kit.
Send us the product to forward on, or send it directly to reviewers yourself. Either way, the challenge goes live in-app.
Reviews land in your dashboard as they're delivered. We review results together and decide on next steps.